Telecom New Zealand has formed a joint venture with Yahoo!7 to be called Yahoo!Xtra. It will deliver a range of online content and application services for New Zealanders and will replace the existing XtraMSN site with the initial Yahoo!Xtra services that are due to go live around March 1, 2007.
This takes the Yahoo!7 v ninemsn stoush into a small, but intense arena where until recently ninemsn have had the upper hand. The ones to watch now are APN.
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