I was lying on a beach in Fiji last week (had to throw that tidbit in somehow) so I missed this announcement about Fairfax buying Essential Baby. But it wasn't news. I reported it here 6 weeks ago.
Now, I don't say that just to be a smartass. I seriously believe there is a valuable place for honest reporting on blogs as independent voices in the mediasphere. I've argued this for quite a while.
Back in early 2005 I ran a few pieces on theage.com.au that dug into this debate. Funnily enough The Age's blog editor James Farmer revisited it 16 months later. James' take, though, was that "Journalism is a profession and journalism provides for the quality and breadth of content that keeps an enormous number of readers coming back for more. Sites that are based around "citizen reporting" are unlikely to ever have appeal outside of uber-niche areas".
I couldn't disagree more.
Anyway, as it happens I no longer work for a major news organisation so I don't have any obligation to break stories for an employer. On the contrary, as a newly minted independent publisher I'm going to be doing my best to break them via blogs.