Wednesday, July 04, 2007

News site relaunches

There have been a number of notable news site redesigns/relaunches recently which I just haven't had a chance to get to.

The Guardian, ABC News are just two that spring to mind, and watch out for relaunches of theage.com.au and smh.com.au shortly.

Here at APN we added our two cents worth with the launch of thedaily.com.au on Monday. Sunshine Coast news will never be the same.

Meanwhile, Read/Write Web has a review of new looks for three major US news sites: AOL News, USA Today, and CNN.
"... while CNN likely has the most attractive and professional-looking site (they could certainly win some web 2.0 design awards), USA Today has social media down cold. The fact that their users have embraced commenting and rating on news stories so vigorously, so quickly such that every day there are at least two or three stories with in excess of 200 comments is amazing and an affirmation of a tactic that has clearly paid off."
I'm personally not so sure that two or three stories a day with that many comments counts as social media success. Still, it's always interesting to see how a new look and feel reflects the news organisation's view on where online publishing is heading.

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