Thursday, January 20, 2005

Malcolm Gladwell: guru or scribe?

New Yorker journalist Malcolm Gladwell is always worth reading, and now Fast Company has elevated him to guru status:

"Gladwell has, as his editor Henry Finder puts it, 'essentially invented a genre of story.' A 'Malcolm Gladwell story' is an idea-driven narrative, one focused on the mundane rather than the bizarre. It takes you on a journey in and out of research through personal, social, and historical moments, transports you to a place you didn't know you were going to end up, and changes the way you think about an idea. The result is articles such as 'The Talent Myth: Are Smart People Overrated?' published in 2002 and still circulating today."

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